Cellar Door Manager on behalf of Silverstream Wines

Silverstream Wines
10 October 2021
241 Scotsdale Road, Denmark, Western Australia, Denmark, Western Australia, Australia
Job Type


Cellar Door Manager

Silverstream is a well-established, single vineyard winery using biological farming  to produce an exceptional product, seeking an experienced Manager to oversee our spectacular cellar door and retail operation.

About Us

The vineyard was purchased by the founder in 2004 where he saw the need for wine producers to adopt a more environmentally responsible way of producing wine grapes.  The property is located in the Denmark sub-region of the Great Southern wine region of Western Australia at the western end of the Bennet Ranges, with elevation and maritime influence. The vineyard is situated on both sides of a valley, with Chardonnay and Riesling sharing the north facing slope and the Pinot Noir, Merlot and Cabernet Franc on the south facing slope. The soils are a combination of Karri loams and well drained sandy gravels. The property was originally a cattle farm.

The decision was made early to adopt a biological farming process in all aspects of viticulture.

The Award winning wines are distributed both nationally and internationally along with a receiving 5 stars in the James Halliday 2021 Wine Companion.

The spectacular cellar door, conveniently situated on the outskirts of Denmark and features a look over the surrounding countryside and valleys. It has a full tasting facility as well as VIP tasting room, with an overall capacity to host over 50 people in comfort. The warehouse and winery is conveniently located behind cellar door.

About the Role

This is the perfect role for the individual that wants to take on this role as their own! We are seeking a motivated self-starter who can allocate their time and energy effectively but beyond all else deliver exceptional customer service. You will be a brand ambassador for Silverstream and as such will be fully supported by the management team to be successful in your role.

The role is part client facing and partly digital facing, both focussed on building the brand awareness, educating the greater public as well as nurturing and developing our fabulous membership-based clientele.

We have currently undergone a restructure and as such are looking for a new Cellar Door Manager to come in and embrace our new and more professional way of working. This includes a full workflow of our processes, itemised job descriptions for each role within the business and us moving to a brilliant new wine management system.

You will also be supported by one of Perth’s best wine business strategists and marketers to assist you in formulating and executing our marketing strategy. Will you be able to have input into this? Heck yes! We want you to own this role and will be encouraging your feedback and insights to ensure we keep growing our sales in-line with what they are currently and projected to be going forward!

About You

  • Firstly, you love all things wine and passionate about the industry!
  • Motivated self-starter. You won’t always have a team around you daily in this role, so you need to be able to work autonomously on a regular basis.
  • You understand the basic principles of wine production and wine appreciation, experience with our wines is not required but would be a great asset coming into the role
  • You have experience in managing a cellar door and undertaking tastings for small and large groups (Essential)
  • An understanding of following processes is key as is being able to juggle several tasks at once
  • You have a desire to sell and a drive to meet monthly budgets set by the Sales and Business Development Manager.
  • Experience with an online wine management system (WithWine, VinSight, Vintrace, etc.)
  • You can hire casual team-members, when required, and manage their rosters efficiently
  • Experience with managing social media, EMS’s and wine club membership databases  (Essential)
  • You have strong attention to detail
  • You have clear and concise communication skills
  • You manage time very well
  • Presentation is important to you
  • Travel to the Denmark region is manageable for you on a daily basis.

Other Details

  • Remuneration in line with experience
  • 3 to 4 days per week
  • Thursday, Friday, and Saturday required
  • 9am till 4pm
  • Part-Time permanent position
  • Paid Holidays and Sick Leave


Apply today and we will be in contact for a further chat about the position. Please send your resume along with a Cover Letter (please state your wine variety of choice and why!) addressed to Simon Moir.

Simon is a consultant to the business and available for confidential discussions about the position.

PS: A Cover Letter must be included for you to be considered for the position. If you miss this part, then we know you don’t have the attention to detail we asked for! 😉

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